Geri

Brand and Business Development

Geri brings an adventurous mindset and a strong business foundation to his role as Brand and Business Developer at GoBeyond. With outdoor sports in his DNA, he combines strategic thinking with hands-on experience gained across financial institutions, digital agencies and sport-tech startups, as well as from founding his own lifestyle fashion brand, Pinetime Clothing, from the ground up.

At GoBeyond, he focuses on building and scaling the brand, improving operational efficiency and supporting long-term growth. Geri enjoys creating events and experiences that strengthen the GoBeyond community, believing that meaningful connections and shared adventures are the foundation of sustainable success.

As a former professional snowboarder, he is comfortable taking calculated risks and approaching challenges as opportunities. He feels most alive in the mountains and loves to spend his free time with his wife and two kids.